Aware, Inc. has been named a Core Identity Technology Luminary in the Prism Project’s Deepfake and Synthetic Identity Report. The company also unveiled new enhancements to its Awareness Platform, boosting face matching speed and improving mobile face capture reliability to ensure a smoother user experience.
The Deepfake and Synthetic Identity Report, part of the Prism Project’s independent, vendor-neutral market intelligence series, evaluates over 200 organizations to provide strategic guidance for decision-makers navigating the identity fraud landscape. The report highlights Aware as a long-standing industry innovator and underscores its strengths in “injection detection, deepfake detection, and active and passive liveness detection” designed to protect against today’s most sophisticated threats.
Aware’s recognition as Luminary, combined with its recent platform enhancements, underscores the organization’s continued commitment to building secure, scalable, and frictionless biometric solutions—validated not only by top-tier results in the Prism Project’s latest report, but also by independent testing from RIVTD and NIST.
“This latest Prism Report brings clarity to the real capabilities of vendors in this space.” said Dr. Mohamed Lazzouni, CTO of Aware. “We’re proud that the Awareness Platform, specifically our deepfake and liveness detection, was recognized as a leader in both rigor and real-world performance. It acts as external validation of the technical benchmarks we hold ourselves to every day.”
“In today’s environment, where deepfakes and digital deception are eroding trust, organizations need to verify identities and proof of personhood with confidence,” said Ajay Amlani, CEO of Aware. “These latest innovations to our platform – faster face matching and smarter mobile capture – give our customers the speed, reliability and assurance they need to deliver secure, seamless experiences at scale.”
Key improvements to the Awareness Platform include:
1. Faster Face Matching – Greater Scale, Lower Cost
Recent enhancements to face matching capabilities within the Awareness Platform dramatically improve performance and efficiency for enterprise-scale identity-systems:
- Up to 14x faster 1:N (one-to-many) face search performance, accelerating verification in large galleries and high-volume environments
- Significantly reduced server resource usage, enabling faster response times and improved scalability
- Lower infrastructure costs, with improved efficiency that minimizes reliance on expensive hardware
- Maintains or improves matching accuracy, even under increased system load
2. Smarter Face Capture – Better Experience, Higher Conversions
New mobile capture updates for iOS and Android are designed to boost first-time success rates and reduce drop-offs by optimizing image quality at the point of capture:
- Optimized face detection and blur analysis, reducing submission of poor-quality images and lowering server-side rejection rates
- Improved face-finding accuracy ensures more consistent capture experiences across devices and environments
- Helps customers increase user throughput, reduce abandoned sessions, and improve the end-to-end verification journey
- Built to support high-assurance scenarios, maintaining strong liveness capabilities and biometric integrity
These upgrades reflect a long-standing commitment from Aware to help customers confidently navigate a fast-evolving digital identity landscape, where speed, security, and usability must work in tandem to stay ahead of fraud and deliver meaningful user experiences.
For more information about the key updates to the Awareness Platform, navigate to the Aware website here or visit the Aware team during Identity Week Europe 2025 at booth #712 to explore the latest biometric advancements.
To review the Prism Project Deepfake and Synthetic Identity Report, click here.
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