Celent Recognizes Bank of America for Digital Innovation Excellence

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Bank of America, amid record growth in digital engagement, was recently honored by Celent for its innovative digital solutions for corporate and private banking clients.

Celent, a global research and advisory firm specializing in the financial services industry, annually recognizes outstanding technology initiatives through its Model Awards program, honoring those that demonstrate clear business benefits, innovation, and implementation excellence.

CashPro Data Intelligence

Bank of America was recognized with a 2025 Model Bank Award for Edge in Actionable Analytics from Celent for CashPro, the company’s digital banking platform used by 40,000 companies around the world to manage their treasury, trade, and credit operations and perform self-service requests. Specifically, the bank received recognition for enhancements it made to CashPro Data Intelligence, a suite of solutions helping corporate clients gain visibility, manage working capital, and improve operating efficiency. Key capabilities within this suite include CashPro Search with Investigations, CashPro Insights, and CashPro Forecasting.

According to Colin Kerr, Principal Advisor at Celent, “Bank of America has demonstrated a commitment to engage with its corporate client community and develop self-service, rich data and analytics tools that help all clients meet their working capital and operational goals.”

Read the in-depth Celent case study on this suite of CashPro solutions.

Unified Mobile App Experience

Bank of America was also honored with a 2025 Model Wealth Manager Award for Holistic Wealth Management and Financial Wellbeing from Celent for its Private Bank’s Unified Mobile App Experience. With the enhanced experience, clients can use a single mobile app interface to seamlessly access a comprehensive suite of banking, investing, and retirement services to manage their entire relationship with the bank.

According to Ashley Longabaugh, Principal Advisor at Celent, “Bank of America is committed to enhancing their client experience through its Unified Mobile App Experience, which serves as a strategic model for streamlining and consolidating interactions across various digital channels. This initiative reflects the bank’s dedication to creating a seamless and intuitive user experience that meets the evolving needs of their clients.”

Read the in-depth Celent case study on Bank of America Private Bank’s Unified Mobile App Experience.

Bank of America spends $13 billion annually on technology, of which nearly $4 billion will be allocated to new technology initiatives in 2025. These ongoing investments continue to enhance the client experience across all channels and drive operational efficiencies across the company.

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Taylor Graham, marketing grad with an inner nature to be a perpetual researchist, currently all things IT. Personally and professionally, Taylor is one to know with her tenacity and encouraging spirit. When not working you can find her spending time with friends and family.